Susan Prescott, Apple’s vice chairman of markets, apps and companies, has been at Apple since 2003. She labored with the corporate’s co-founder Steve Jobs, and has witnessed such milestones because the launch of the iPhone and the iPad. Prescott shall be coming to TechCrunch Sessions: Enterprise in San Francisco on September 5 to debate Apple’s enterprise technique.
Prescott has been carefully concerned in that from the earliest days of the iPhone, and as she advised TechCrunch in a 2018 article on Apple’s enterprise technique, the corporate was fascinated about the enterprise as a possible market from the beginning. “Early on we engaged with businesses and IT to understand their needs, and have added enterprise features with every major software release,” she mentioned on the time.
When you concentrate on it, it was in reality the iPhone and the iPad that led to the Consumerization of IT and Bring Your Own Device actions, two large traits in enterprise IT that started within the 2011 timeframe. Later the corporate helped develop the enterprise additional by partnering with such enterprise stalwarts as IBM, SAP, Cisco, GE and most not too long ago Salesforce together with methods integrators like Deloitte and Accenture. Today, the corporate affords a variety of enterprise instruments together with Apple Business Chat and Apple Business Manager, an IT administration instrument for managing Macs, iPhones and iPads and the apps that run on them.
All of that provides as much as strong enterprise technique, and Prescott will talk about all of that and extra with TechCrunch editors. We’ll dive into Apple’s historical past within the enterprise and what it’s doing in the present day to boost that a part of its enterprise.
In all, Prescott has over 25 years of expertise business expertise. Before becoming a member of Apple in 2003, she labored for Adobe the place she had a variety of engineering, advertising and marketing and administration roles. Her final place earlier than becoming a member of Apple in 2003 was Vice President of product administration and advertising and marketing in Adobe’s Creative Professional Solutions group.
Grab your $349 tickets in the present day to hitch the present and meet wonderful enterprise leaders. Don’t wait! Ticket costs go up on the door! If you e-book four+ tickets you’ll save 20% – e-book to your group right here.