Longer improve cycles and an rising variety of customers opting to purchase used fashions poses a menace to future gross sales of flagship fashions from the likes of Apple and Samsung, argue trade commentators.

Back in 2014, the common improve cycle was 23 months – doubtless attributable to most customers upgrading each two years, whereas a a lot smaller quantity upgraded yearly. But that quantity has already hit 31 months, says BayStreet Research, and is ready to climb larger nonetheless  …


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